SnagIt – my second essential business tool

Business Tools

I often recommend tools that help me run my business efficiently to my clients and to other people I meet. My top five are my favourite tools that I use most regularly in my business (and wouldn’t be without). I use them daily (and multiple times per day in some instances)

There are free versions of some of them and others are very reasonably priced for what they allow you to do.

  1. shortens links (see post here)
  2. Snagit for taking screenshots and recording videos
  3. Evernote for note taking and organizing – basically replaces sticky notes and a lot more!
  4. Hootsuite for managing and scheduling social media
  5. FreeAgent for sending invoices to clients and keeping bills and expenses and you can also submit your UK tax return

I will do a separate, detailed blog post for each tool showing you how to use it.

This is the second in my essential business tools series.


Essential for capturing anything on my computer screen. From an icon to a scrolling screen, it works on PC desktops, laptops, mobiles, and Macs. I record videos with it to walk through a step by step process.

All the images in this blog post were captured using Snagit. The main image at the top was then added to Canva (another great tool) and more text and and a logo inserted.


My post shows examples of images captured and annotated in Snagit.

It’s costs around £39.50 ($49.95) for a single licence and this can be installed onto two computers.

I use it to:

  • save screenshots to retain information – great for seeing what other people are doing and keeping the information so I can review it later.
  • create screenshots of products and services for blog posts
  • annotate and customise screenshots for use in training
  • create videos and automatically upload them to YouTube (or edit them first!)
  • capture scrolling screens where the information continues beyond the first screen.
  • Save files in multiple formats (.jpg, .gif or even pdfs)

It integrates with Google Drive and Dropbox so you can backup or save your files to the cloud.

You can also

  • send captures to Word, Excel or PowerPoint
  • send captures directly to Evernote (I’ll be blogging about Evernote soon)
  • browse past captures in your library
  • create a profile to reuse settings and save time next time
  • Edit videos to get rid of the bits you don’t want.

Trial version of Snag It

Go to Techsmith and download a 15 day trial version. You will need to setup a user account on the Techsmith website to download it. If you like it, it is inexpensive to purchase at around £39.50 for a licence to use on up to 2 computers.

snagit2How to use Snagit


Writing this blog post has been useful for me too. I’ve had Snagit for several years and there are some great new features I didn’t know about previously. The one where you can save an image and automatically add a border will make doing these posts a lot quicker!


Setting defaults

Open up the Preferences and set the keystroke you would like to use to capture an image. By default it is normally the key you would use to capture a ‘printscreen’ in old Microsoft teminology. This may be a physical key on your keyboard labelled PrtScn or something else.

Downloadable Getting Started Guide

There’s a pdf download available here which is a useful reference guide.

Open when the computer starts

You can choose to have Snagit start automatically and run in the background when your computer starts up.

Capturing a screenshot

It’s really simple to do this. Just press the PrtScn button on your keyboard and drag the square to cover the area you want to save. Alternatively capture an entire window or your whole screen. Click on the blue camera symbol to capture the image.

Once it is in SnagIt then annotate it or add border (if you want to) and save it.

Then you can add it to a document, upload it to a website or blog or whatever you want to do with the image.

Recording a video

Prepare the window or view you would like to record. Press the PrtScn button on your keyboard and click on the blue video symbol to initiate recording. You will get a countdown and then start recording. It will also capture audio so you can provide a commentary on your video.

Click the blue square to finish or the pause button to stop part way.

Then edit the video in SnagIt.

Videos can be uploaded directly to YouTube or sent to Camtasia. (you will need to add a Windows Output to SnagIt to do this)

Adding an accessory via a Windows Output

If you want to save to Word,Excel, PowerPoint or Evernote you need to download the relevant one. Once downloaded simply click and it will be installed.

Connect up YouTube

Download the YouTube output and once installed (simply click on the download) then connect up to your YouTube account.

What do you think of Snagit?

Have you used Snagit? What do you think of it?

My number one tool is Read my post about it here.

What are your essentials tools? Are there any tools you have heard of and would like to know more about? Please let me know in the comments below.